Advertising Design by Layout Technique

This title showcases stunning advertising layouts categorized by the design techniques used to create them, including “repetition”, “comparison”, “symmetry”, “margins” and so on. Readers will see from the examples the many approaches to design strategy that are possible, and how completely different results can be achieved even using the same techniques. Advertising Design by Layout Technique serves as a fresh idea source for mid-career graphic designers and will surely expand the range and enhance the effectiveness of any designer’s work.


Category: Categorized by technique
Repetition / Comparison / Symmetry / Margins / Motion / Contrast / Composition / Framing / Trimming / Cut-outs / Proportion