Come and Buy Me !: Designing and Developing Eye-catching Marketing Tools and Techniques
To increase the sales of a product, manufacturers use various marketing tools such as point of purchase displays, campaigns, special packages and more. This book showcases effective tools and techniques for sales promotion, together with photographs of how these tools are actually displayed or implemented in stores.
A great reference for PRs and designers who are planning and executing a marketing campaign to persuade consumers to buy their products.
- Pages：224 Pages (Full color)
- Publisher：PIE International
- ISBN：978-4-7562-4815-2 Ｃ3070
- Author：PIE International
For more information, please contact the distributor/bookstore who covers your country.